The Nielsen Twitter TV ratings do not include the 2014 Winter Olympics, as it is a sporting event, not a "TV program." So, that leaves THE WALKING DEAD as the #1 TV program on Twitter. The mid-season premiere collected nearly 7.5 million unique twitter accounts that received at least one tweet about the episode. Over 1.2 million tweets were shared by 526,000 unique authors. it was, by far, the most active program in social media last week.
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