Monday, 19 October 2015

2015 Commercial Cost Survey: Tuesday Nights

AdAge has released their 2015 primetime network ad price survey and this year we will break them down night by night.

The most expensive Tuesday night ad is, of course, THE VOICE. It commands near $224k per spot, but that is down 8% from last season's average. The series is still strong at drawing younger demographic viewers, relative to other network shows. What does hurt THE VOICE is the fall of of the ratings, about six weeks into each edition.
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