Final Broadcast Ratings: July 4, 2016

NBC swept the July 4th ratings with a solid performance by the Macy's 4th Of July Firework's Spectacular live event. The show drew 7.0 million viewers and a solid 1.5 rating in Adults 18-49. That is up by close to 50% from last year's show, but it did air on a Saturday night, when most viewers did not have to go to work the next day. The encore of the fireworks show, at 10 PM, was the second best rated show of the evening, holding onto 67% of its lead in.
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