Thursday 11 August 2016

Final Broadcast Ratings: August 10, 2016

The Summer Olympics on NBC took a steep drop in the ratings from Tuesday night, drawing just 26.5 million viewers and a 7.7 rating in Adults 18-49. That is down seven million viewers from Tuesday night and the demo dropped 2.3 points. Compared to the 2012 games, Night 5, viewership is off by 4.4 million viewers and 2.2 points in the A18-49 demo.
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