Monday, 20 January 2014

Twitter TV Ratings: January 18, 2014

The Screen Actors Guild Awards was, by far, the dominate program in social media on Saturday night. The TBS/TNT simulcast hauled in nearly 5.5 million unique audience members on Twitter, which generated over 67 million impressions. It should end up being the #1 tweeted program of the week, but in comparison to the Golden Globe Awards, airing six days earlier, the numbers are just a fraction of the more prestigious awards.

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