Preliminary Ratings: Sunday 08/03/14

With the NFL kicking off its 'exhibition' season, NBC swept the ratings on Sunday night. The annual HALL OF FAME GAME drew 7.6 million viewers and a 2.5 rating in Adults 18-49, in the preliminary reports. These numbers could have a dramatic change, given the live nature of the telecast. The target number, come finals, is 10.4 million viewers and a 3.8 demo rating. That is what the game drew in 2013.

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