Preliminary Ratings: Thursday 03/05/15

ABC premiered the new crime drama, AMERICAN CRIME, Thursday night, with mixed results. The 10 p.m. series did win its time slot, in both total viewers and in the A18-49 demographic. It only lost 600,000 viewers, from last week's HTGAWM season finale, and held onto 88% of its lead in audience. On the down side, the Demo ratings dropped 33%, from the lead in and it will only go lower, in coming weeks. It is a good start, but we will see if it has legs beyond this initial sampling.

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Posted in: TV Series