Tuesday, 16 August 2016

Final Broadcast Ratings: August 13, 2016

NBC dominates Saturday night, collecting 25.5million viewers and a 6.8 rating in Adults 18-49. That is up from last week's Olympic coverage by 4.9 million viewers and nine-tenths of ratings point in the A18-49 demographic. Compared to the second Saturday night of the 2012 games, viewership is down 2.5 million viewers and the demo is down by 1.8 ratings points.
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